Creaky Joints, Thinning Hair & Sagging Skin After 50? The Netherlands' #1 Collagen Has Finally Landed in the UK
GUARANTEE
No difference in your joints, skin or hair within 90 days — or simply don't like the flavour? You get your money back.
93% of women notice a difference within 2 weeks on Alua collagen. A full 8,430mg dose of collagen with vitamin C that drinks like a light, clear fruit refresher — not a heavy, milky shake.
Here are 7 reasons 125,000+ women rated us with 5 stars.
1. It's Not "Just Your Age." Your Joints Are Running Out of Collagen.
You grip the bannister on the stairs. You brace yourself before getting out of the car. You wake up stiff and need a good ten minutes before your knees "warm up"...
And everyone tells you the same thing: "That's just getting older, love."
It isn't. Your cartilage, your hair follicles and the layer that keeps your skin firm are all built from one protein: collagen. And from your 30s, your body makes less of it every single year...
Your natural collagen production by age
Menopause speeds it up: up to 30% of skin collagen is lost in the first 5 years.
Then menopause hits and the loss goes into overdrive. That's why it feels like everything changed at once — the knees, the hair in the plughole, the crepey skin on your arms and neck.
Recognise yourself?
- Stiff, creaky knees on the stairs or getting up from the sofa
- Morning stiffness that takes ages to wear off
- More hair in your brush and a thinner ponytail than 5 years ago
- Crepey, sagging skin on your neck, arms and tummy
- Brittle nails that split and won't grow
Ticked 2 or more? These aren't five separate problems that need five separate products. They're one problem: your collagen is running out.
2. Tried Collagen Before and Felt Nothing? It Wasn't You. It Was the Collagen.
2 out of 3 women who buy Alua have already tried collagen. Most of them told us the same thing: "I took it for months and noticed absolutely nothing."
So they assumed collagen was a con. It isn't. They were simply sold a product designed to fail in one of three ways:
It was underdosed
Collagen capsules typically contain just 500–1,000mg. Research points to around 8,000mg a day. You were taking a fraction of a working dose.
There was no (or barely any) vitamin C
Your body needs vitamin C to form collagen. Without enough of it, a big part of what you swallow is wasted.
It tasted so bad you quietly gave up
Thick. Milky. Chalky. A film on the glass. You skip a day, then a week... and the tub joins the graveyard in the back of the cupboard.
Collagen only works on the days you actually take it. That's exactly what Alua was built to fix.
These Women Saw Results — in Weeks, Not Years
Real Alua customers. No filters.
BEFOREAFTERJOAN'S SUCCESS
"It did take 4 months, but look at my mouth wrinkles — I was a smoker. And my joints don't hurt anymore. Super super happy."
BEFOREAFTERKAREN'S SUCCESS
"You could clearly see my skin through my hair. Thanks to Alua, not anymore!"
BEFOREAFTERSARAH'S SUCCESS
"People asking me where I 'did it' about my under-eye area is the ultimate compliment haha."
Individual results may vary.
3. 93% of Women Noticed a Difference Within 2 Weeks. Here's What Else They Told Us...
We didn't want to just tell you Alua works. So we asked the women who actually take it, every day, what changed.
The answers were so consistent that we put them on every pouch we sell:
*Self-reported results from the Alua customer survey (n=1,248 verified customers). Individual results may vary.
Think about that for a second. Nine out of ten women who take Alua every day say their hair stopped shedding. Almost as many say their joints feel significantly better.
Not after a year. Not "if you're lucky". In weeks.
That's what happens when you finally give your body a full dose of collagen, with vitamin C, every single day — in a drink you actually want to finish.
4. It Drinks Like a Light, Refreshing Strawberry Lemonade — So You'll Never "Forget" to Take It
No milk. No chalk. No clumps. Alua dissolves completely clear in cold water and tastes like a light, fresh strawberry refresher.
Only 32 calories, zero sugar, and light on your stomach — not a heavy milkshake that sits in you all morning.
Women tell us it's the first supplement they actually look forward to. Many drink it from a water bottle in the car, on a walk, or with breakfast.
"The best collagen I've ever tried. Finally one that's not milky and heavy on my stomach. My hair and nails are growing, my skin looks better and my knee pain has eased too."
Individual results may vary.
Side by side
How Alua Compares to the UK's Two Biggest Collagen Brands
AluaCompetitor information from elavate.com and nutritiongeeks.co product pages, 2 October 2026. Price per 100g based on each brand's 3-pack/3-month offer.
5. What Should You Expect From Taking Alua Every Day?
This is what women tell us happens when they finally take a full dose, every single day:
Week 1–2
Your skin feels hydrated and plumper as PEPTAN® collagen and hyaluronic acid start working together. 93% of women notice a first difference within 2 weeks.
Month 1
Morning stiffness starts to ease. Getting up from the sofa and climbing the stairs feels noticeably easier — and there's less hair in your brush.
Month 2
Collagen levels build up: fine lines look softer, nails stop splitting and your hair feels thicker. This is the "wait a minute..." moment most women tell us about.
Month 3
Your joints don't run your day anymore. 86% report significantly improved joint comfort. Walks, gardening, grandchildren — back on the agenda.
Month 6
New baby hairs along your parting and temples, visibly firmer skin. 89% say their hair grows faster and stopped shedding.
Month 12
You feel like your old self again. One glass a day keeps topping up the collagen your body no longer makes on its own — so the results stay.
Individual results may vary. For best results take Alua daily for at least 3 months.
6. The Rubs, the Creams and the Painkillers Are Never Going to Fix This
Think about how much you've spent trying to fix the symptoms...
A joint rub for the knees. A thickening shampoo for the hair. A £60 "firming" cream for the neck. Painkillers in your handbag "just in case".
Each one works for an hour, maybe a day. Then you're right back where you started — and buying the next tube.
That's not an accident. The beauty and pharmacy industry makes billions selling you a fix for every symptom — and almost nothing for the one thing they all have in common.
A cream can't reach your cartilage. A shampoo can't rebuild a hair follicle. You can't rub collagen back into a knee.
It has to be rebuilt from the inside — by giving your body the exact raw materials it stopped making. Every day.
7. One Glass Replaces 4 Tubs — For Just 87p a Day
Most collagen gives you collagen and nothing else. Then you're told to buy vitamin C, biotin and hyaluronic acid separately — four tubs, easily £90+ a month, and four things to remember every morning. (Be honest: you wouldn't.)
Alua puts everything in one glass:
PEPTAN® collagen peptides — a full, research-level daily dose, hydrolysed for easy absorption.
Vitamin C — contributes to normal collagen formation for the normal function of cartilage, bones and skin.*
Hyaluronic acid — the moisture magnet your skin and joints run low on with age.
Biotin & zinc — contribute to the maintenance of normal hair, skin and nails.*
That's less than a cup of tea at a café — for the one thing your joints, hair and skin are actually running out of.
From Sceptics to "I wish i knew this sooner"
"No achy joints at all"
I get an extra 8g of protein every day and I feel so much better — I literally wake up with no achy joints at all!
"I stopped for a month — and everything came back"
I stopped using it for a month and everything came back. Sore body, hair loss, even the cellulite. Back on Alua for 2 weeks now and can't imagine life without it.
"Better in my own skin"
I feel more energetic, fresher and just better in my own skin.
Individual results may vary.
Feel the Difference in 90 Days — or Every Penny Back
We've been the Netherlands' best-selling collagen for 2 years. We wouldn't stake our name on Britain if we weren't sure.
- Don't notice a difference within 90 days? Full refund.
- Just don't like the taste? Also a full refund.
- No sending back the pouch, no forms, no phone queues.
- Pause or cancel anytime in a couple of clicks — no traps, no hidden charges.
Here's What Dutch Women Are Saying About Alua
125,000+ women in the Netherlands already take it every morning.
After all the good reviews I started Alua just over a month ago. After 2–3 weeks the skin on my face felt firmer. I also feel noticeably fitter. I drink it every morning and genuinely look forward to it every day.
This product really works. I'd tried everything and nothing did what it promised. This one does — my hair falls out much less, my nails are getting harder again and my skin looks so much better. Really recommend it, and it tastes nice too 🥰😍
Lovely product! The wild strawberry flavour is really tasty! I look forward to drinking this collagen every morning. I notice the difference too: my fine lines have reduced, my hair is stronger and healthier and my nails and lashes grow better. Really recommend it 😍
I've been using Alua collagen for more than a year now and I'm very happy with it. It's part of my morning routine. I notice a difference in my nails, they're stronger, my hair is getting fuller again and my skin is clear.
For years I had a kind of muscle ache all over my body (menopause). Since I discovered Alua I haven't had it anymore — after 15 years. Top product, good service and super fast delivery.
Buy 2 Pouches, Get the 3rd FREE + £50 of Gifts
- 3 pouches = 90 days of full-dose collagen
- FREE Alua shaker (worth £25)
- FREE storage tin (worth £25)
- FREE UK delivery
- 90-day money-back guarantee
Included free with your first order:
⚠️ Our first UK shipment is limited — the gifts go first.
Your Questions, Answered
Completely understandable — there's a lot of nonsense online. Alua has been the best-selling collagen in the Netherlands for two years, with 125,000+ customers and a 4.7/5 rating from 1,642 reviews on Trustpilot. We're new to the UK, not new to collagen. And with the 90-day money-back guarantee, the risk is entirely ours.
Usually it comes down to three things: too low a dose, not enough vitamin C, or a taste so bad you stopped taking it. Alua gives you 8,430mg of PEPTAN® collagen plus 714mg of vitamin C, in a drink you'll actually enjoy every day. If you don't notice a difference within 90 days, you get your money back.
Yes. Simply finish or stop your current collagen and start with one scoop of Alua a day. Many of our customers switched from a chocolate or milky shake — the most common thing they tell us is how much easier it is to take every day.
Our best price comes with a flexible plan, but you're never locked in. You can pause, change or cancel yourself in a couple of clicks — no phone calls, no hidden charges, no "minimum term".
93% of women notice a first difference within 2 weeks — usually skin hydration and nails. Joint comfort and less hair shedding typically follow after 3–6 weeks. For the full effect, take Alua daily for at least 3 months, which is exactly what the 3-pouch offer covers.
Like a clear strawberry lemonade. No milk, no chalk, no film on the glass. It dissolves completely clear in cold water. It's won a taste award two years running — and if you still don't like it, you get your money back.
Most women find they can simply stop the separate tubs, because Alua already contains vitamin C, biotin, zinc and hyaluronic acid. If you take other supplements or medication, check with your GP or pharmacist.
Alua uses PEPTAN® bovine collagen peptides, not marine collagen — so no fish. Always check the full ingredient list on the product page if you have allergies.
One pouch contains 30 servings — one scoop a day for a month. The 3-pouch offer covers the full 90 days we recommend.
*Vitamin C contributes to normal collagen formation for the normal function of cartilage, bones and skin. Biotin contributes to the maintenance of normal hair and skin. Zinc contributes to the maintenance of normal hair, skin and nails. Food supplements should not replace a varied, balanced diet and a healthy lifestyle. Individual results may vary. Statistics based on Alua customer survey data.